Are you interested in sending more organic traffic to your website in a short period? Are you interested in learning how you can use new automated methods that can give your internet marketing campaign a big boost? You may only be interested in mastering popular Blackhat SEO tactics that can increase the numbers of visitors to your site and put you in position for new business opportunities.
Buying social signals is one popular method that has been around several years. Why are internet marketers willing to spend their money on social signals? What are the benefits of getting social signals?
In the past, we published an article on how Google views social signals. In recent years, many published stories have revealed how social signals have a huge impact on search engine optimization and digital marketing. Marketers continue to purchase social signals. This proves they provide value for some online marketers.
Here are four reasons why this Blackhat method continues to be used today:
- Social Signals are a Ranking Factor
This is probably the biggest reason why many marketers continue to buy social signals. Google and many other popular search engines have confirmed that social likes, shares, links, re-posts, and favorites have a significant impact on the SERPs.
- They Give the Impression That You are Popular
Many digital marketers have not seen any positive search engine optimization results when it comes to buying social signals. It is vital to point out that having 1,000’s of links, followers, shares, and retweets impresses existing visitors. Having this perceived popularity can help you get more people to follow your brand. You can use “Social Following” to help you negotiate sponsorships and other business opportunities if you are monetizing your website.
This advantage alone may provide incentive enough for some marketers to look into buying social signals for their campaigns. They should motivate you to the point where you begin to take social media marketing more seriously. You should consider working with a social media consultant if you are not comfortable with using social media platforms on your own. An experienced social media consultant can help you get off to a great start.
- More User Engagement on Social Platforms
Please keep in mind that there is a wrong way and a right way to buy social signals. Buying social signals the wrong way will have no impact on your SEO efforts, and the social platform that you are concentrating on. Creating unique content that covers trends affecting your audience is one sure-fire way of reaching your audience if you plan on using social signals. Interacting with your audience will always provide exceptional results.
- They Bring in Direct Traffic to Your Website
This benefit is associated to the one listed above, but it’s worth discussing it. You can pay someone to “create noise” on social platforms your behalf. You can also use software to stir up some conversations about your brand on popular social platforms. Both options can bring in visitors
and lead to impressive conversions.
The benefits listed above points out why this digital marketing technique is used by many experienced digital marketers. In the future, we will cover many more techniques that are well-known for helping online marketers excel in their respective niches.
Should you buy social signals? This is a big question that you cannot take lightly. We have covered a few reasons why you should add them to a line of marketing strategies.
There is a possibility that your website will be penalized if you use Blackhat techniques. We discussed this important subject in an article that was published last year. Almost every marketer knows that algorithm changes on search engines will make Blackhat SEO marketing techniques less effective. Will these changes have an effect on social signals?
Will fake, bought, or unnatural social signals prevent you from getting a high-ranking in the search engines? Based upon the history of the actions that search engines have taken against Blackhat tactics, you have to believe that it will be difficult for you to get a high-ranking if you commit yourself to Blackhat search engine optimization techniques.
Social signals provide many benefits, but they may leave your website prone to getting penalized by the search engines. Does the reward outweigh the risk? Only you can answer this question.